Susan schwartzman is the hardestworking book publicist in the business. Martins press, mcgrawhill, workman publishing, william morrow, harcourt brace. Finally, though, i found a publicist who used to work at a big traditional house and seemed experienced and smart. Garis has exposed our products to over 47 million consumers nationwide. Seattle independent press sip is committed to promoting distinctive voices from the pacific northwest and commissioning outstanding literary works that have the potential to open minds, inspire audiences, and change the world. Surveying the independent publishing scene, from oregon up through.
Thrushs 2008 book is a rejoinder to all that, a vivid retelling of native history in seattle, and it is an incredible history. Additional interest has resulted in more sales and notoriety, and. Book publicist scott lorenz offers authors book marketing tips and techniques on his blog the book publicist. Book publishing associations, organizations, and groups. The seattle postintellegencer newspapers book blog, book patrol. She did a superb job promoting miami spice and the barbecue. Creator of the virtual writers conference, publishing in your pajamas. Whether you need a personal publicist, book publicist or business publicist.
When i first hired susan schwartzman my expectations of her were high. While publishing houses usually assign an inhouse pro to work on each book, both traditionally published and indie or. Now, one of the countrys leading independent book publicists, whose clients have ranged from. A haven for book culture recently reported on a cbs seattle news report about seattles best independent bookshops. Jul 22, 2018 a publicist is a key to a book s success in the media. Seattle independent bookstore day is the local home of the national independent bookstore day, a oneday celebration on the last saturday of april, hosted by independent booksellers for our. Other authors, unwilling or unable to take on these duties, end up hiring an independent book publicist. The best we could do by thi bui abrams comicarts, 2018 the best we could do is a haunting memoir about the search for a better future and a longing for a simpler past. Aug 02, 2011 seattle mystery has the corner on the market, with new, used and online ordering ability. Back in the day, the only way for an artist to become famous was a mixture of radio airplay and massive pushes from teams of publicists, with all of this typically backed by labels who had the money to invest in artists and albums. Author publishing services, authors boutique, book marketing, book sales, e book success tips, ebook success tips, facebook.
Mar 22, 2020 your options will be few and far between unless you print with this seattle independent publishing company. Firm is famous for its guaranteed deliverable radio. California, atlanta, chicago, detroit, houston, new orleans, seattle, tucson. Sign up to explore the inner workings of sip and unlock sneak peeks of fifty shades freed in theaters valentines day 2018. This page features pr services, publicists, media coaches, and pr agencies which specialize in working with book authors and. Lorenz works with bestselling authors and selfpublished authors promoting all types of books, whether its their. Kexps emily fox speaks with jason clackley and ricky graboski of the vera project about the diy community relief fund. She is the publisher of the hot sheet, the essential newsletter on the publishing industry for authors, and was named publishing commentator of the year by digital book world in 2019. We see hundreds of indie and selfpublished books every month here at. The citywide book party that is seattle independent bookstore day is coming on saturday, april 28 and youre invited.
To be our clients indispensable creative partner in their own marketing transformations. An independent publicist can use his or her experience and contacts to help you put together a press kit, make contacts, and set up readings or radio spots. Now, one of the countrys leading independent book publicists, whose clients have ranged from james. The role of a publicist in hollywood has changed and has become more challenging in recent years. Sasquatch senior publicist corinna scott says that all of the companys titles. We asked authors, booksellers, publishers, editors, and. For two decades, she has been scheduling and advising authors on book tours as kim from l. I asked about what writers should be doing for themselves, what indie publicists do on behalf of their clients, and how theyd advise me to think about shaping the way i approach getting my own work. Many outside book publicists require contracts of six months to a year, and their rates are high enough to bring a struggling novelist to her knees.
Book publishers northwest, p o box 9535, seattle wa 98109. Every artist wants it, but many fail to secure any real attention. The wisest and most savvy authors and indie publishers are investigating what a book publicist can do for them. Her own pr company, kimberly burns literary publicity and consulting.
Apr 26, 2017 saturday, april 29 is independent bookstore day, here in seattle and nationally, and some of us book lovers have some rather ambitious plans for the day. Peter bartula author national bestseller in just 30 days, publicist r. While the emergence of digital and social media marketing strategies have prompted many publicists to diversify their offering, their first and foremost value add lies in their media network and their ability to sell your story. Even better, she charged by the hour, with only a 10hour minimum. A publicist is a key to a books success in the media. We asked authors, booksellers, publishers, editors, and others to share the places they go to connect with writers of the past, to the bars and cafes where todays authors give readings, and to those sites that are most inspiring for writing. Take a peek below we cover 30 different genres so youre bound to find a book that ticks your box. This page features pr services, publicists, media coaches, and pr agencies which specialize in working with book authors and publishers. Book packagers typically take your book and have it output.
A bigger bookstore isnt necessarily a better bookstore. As an adult, his skills as a book designer, editor, and publication manager have been employed by a wide range of authors, book service providers, and publishers. Theres a big difference between selfpublishing a book with the hope of selling a few copies and taking the decisiveand potentially priceystep of hiring a professional. Apr 06, 2020 a book publicist is typically employed by a publishing house, and it is his or her responsibility to generate media interest in a new book. Check out elliot bay book company, magus books, and. Book publicist susan schwartzman has been in the publishing and publicity for more than 30 years. In the strict sense of the word, a publicists role is to secure media coverage for your book. Whether were partnering with a client exclusively out of publicis seattle or leveraging our power of one model by tapping into complementary capabilities across the publicis groupe network, we thrive on producing novel solutions to propel brands, business, and categories forward. Phil bevis, owner of arundel books in seattle, a store that also releases. Get an inside look at the education and experience requirements, and find out how to start a career as a public relations specialist in the book industry.
Seattle independent press sip is committed to promoting distinctive voices from the pacific northwest and commissioning outstanding literary works that have the potential to open. The job is a combination of the marketing and publishing fields. Whether you are here for publicity and marketing, or you need help publishing your book independently, we can. Publicity examples, media success garis media national. There are extra addons that you get with the packages, and they are options that you may or may not need. Life in the mom zone, my first book, a great push just when it was needed.
Before signing with any service, be sure to check out their references. Independent publicists include hollywood stars and studios as their clients, alongside corporations and individuals from the worlds of entertainment, sports, finance, technology, retailing, and other business sectors. About mindbuck media book publicity and public relations. The nonprofit independent book publishers associations benjamin franklin. For two decades, she has been scheduling and advising authors on book. Wave books is an independent poetry press based in seattle, washington, dedicated to publishing exceptional contemporary poetry, poetry in translation, and writing by poets. Book marketing expert and book publicist scott lorenz.
Book publishers in washington book publishing directory. Seattle independent publishing has come of age star print. Shared space between a hip vinyl store and one of the best comicbook stores in the northwest. She began her career in book publicity in 1992 as a freelance inhouse book publicist. When kevin trudeau selfpublished his book, natural cures they dont want you to know about, in 2005, he hired the blaine group, inc. At one point, he tells the anecdote of a man hauled in.
Book publicists, pr services, and book publicity experts. As every independent artist or band knows, its difficult to market and promote your project and get the awareness you need with little promotional experience and when you are on continue reading. Welcome to the elliott bay book company the elliott bay. Your options will be few and far between unless you print with this seattle independent publishing company. Indeed some literary agents have switched to work with just indie publishers because they recognize the importance of promoting good work we work with both. At mindbuck, vinnie specializes in helping independent authors professionally format their books and properly set them up for bookstores sales. A bigger book isnt necessarily a better book and so too a bigger bookstore isnt necessarily a better bookstore.
Book publicist scott lorenz is president of westwind communications book marketing, a public relations and marketing firm that has a special knack for working with authors to help them get all the publicity they deserve and more. Now in its fifth year, sibd is part of a national event. While attending, i sat in on two sessions focusing on book publicity, with. Theres a big difference between selfpublishing a book with the hope of selling a few copies and taking the decisiveand potentially priceystep of hiring a professional publicity firm. Book publicity services international author promotion. She is the publisher of the hot sheet, the essential newsletter on the publishing industry for authors, and was named publishing commentator of the year by digital book world in 2019 in addition to being a columnist for publishers weekly. While publishing houses usually assign an inhouse pro to work on each book, both traditionally published and indie or hybrid authors opt to hire a freelance book publicist to ensure individualized publicity attention for their books. In just two and a half months, my book has moved into the top two percent of all books sold on. While the emergence of digital and social media marketing strategies have prompted many publicists. It takes many years to establish powerful alliances with the prime media. Now, one of the countrys leading independent book publicists, whose clients have ranged from james lee burke to burt reynolds, is on a book.
Dawn michelle hardy, publicist in new york, united states. Elliott bay book company 1521 tenth avenue seattle, wa 98122 u. Saturday, april 29 is independent bookstore day, here in seattle and nationally, and some of us booklovers have some rather ambitious plans for the day. Whether youre an avid reader or just dabble in the occasional good read, weve got you covered. Publishes little adventures, middle readers, young adult, fiction, and memoirs. Celebrate the seattle areas independent bookstores with events and festivities. Get an inside look at the education and experience requirements, and find out how to start a career as a public relations specialist in the book. They have a constant stream of book author signings, new releases and suggestions for your vacation read. Snapdragon seattlebased dj and electronic producer snapdragon takes the listener on a propulsive journey through progressive techhouse rhythms on her guest dj mix for midnight in a perfect world. Mar 25, 2020 many book publicists dont work with selfpublished authors there are a lot of us freelance publicists out there who work with selfpublished authors if the book is of high quality. How to find and work with a book publicistsuccessfully jane. Since our contacts in the media are exceptionally good. Apply to school secretary, analyst, marketing manager and more. Proven book publicist and literary agent who enjoys advocating for writers and their creative work across a multitude of mediums.
Creator of the virtual writers conference, publishing in your. The book publicist book publicist scott lorenz offers. Welcome to the all new sip employee portal powered by grey enterprises inc. Seattle reads past years the seattle public library. Seattle independent publishing has come of age star. Books about seattle that everyone should read books. Susan schwartzman public relations has in addition promoted books by or for major publishing houses, including. Reedsys book publicity services allow you to connect with the worlds best. Dawn michelle hardy has been called a literary lobbyist by ebony magazine for her ability to help. The book publicist plays a great role in how popular a book gets, because they use not only creative strategies, but also smart business schemes to spread the word.
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